Genie

Expanding Ad Unit
Agency: Advertising.com

OVERVIEW

While at Advertising.com, I was responsible for the production & launch of a new type of HTML5 page takeover ad unit that popped out of an MPU after a 3 second hover.

We named the format “Genie”. It was affectionately know as “G Unit” in the office.

Here is a selection of Genies I designed/produced for various brands.



MY ROLE

Head of Creative & Technical Lead